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2026 Volume 46 Issue 1
Published: 20 February 2026
  
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  • MAO Zhen-ming, CHEN Shuai, CHEN Lu, TAO Tao, ZHA Ping
    Abstract ( ) Download PDF ( )   Knowledge map   Save
    In response to the longstanding issue wherein students fail to proficiently master sports skills despite attending physical education classes for 12 years, the General Office of the CPC Central Committee and the General Office of the State Council explicitly proposed the reform initiative of “effective teaching, diligent practice, and regular competition” in the Opinions on Comprehensively Strengthening and Improving School Physical Education in the New Era. This concept was further established as a core curriculum philosophy by the Physical Education and Health Curriculum Standards for Compulsory Education (2022 Edition). The introduction of “regular competition” is conducive to promoting scientific curriculum development, driving teaching model reform, enhancing instructional quality, facilitating the integration of moral education and curriculum-based ideological and political education, and fostering the professional development of physical education teachers. The theoretical underpinnings of “regular competition”, rooted in game theory and pedagogical theory, involve several dimensions: the relationship between sports and competition, the integration of teaching and competition, strategic selection between learning-first and competition-first approaches, diversified regular competition forms for various sports, the variety of teaching competitions, and intrinsic links between games and competitions. Drawing extensively from international experiences, particularly the Sport Education Model (SEM) and the Teaching Games for Understanding (TGfU) approach, this study systematically analyzed and deeply discussed the theoretical foundations, educational significance, organizational forms, and specific implementation strategies of “regular competition”.
  • SUN Ke, YU Si-jun, HUANG Chun-jia, LIN Jia-hui
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    Martial arts serve as a significant carrier of Chinese traditional culture, embodying profound historical accumulation and philosophical wisdom. Based on an oral interview with Professor Qiao Fengjie, this article interpreted the inherent cultural significance of martial arts and explored the dilemmas and paths of contemporary martial arts development. The study suggested that Chinese martial arts pursue inner harmony between body and mind, and the harmonious integration of skills and morality. With its unique cultural temperament, it endows people with behavioral experiences of traditional culture and carries a strong orientation towards reality and ultimate concern. However, against the backdrop of globalization and modernization, martial arts culture is facing challenges such as the loss of cultural roots amidst the wave of competitive sports, disputes over the martial arts attribute, the generalization of health preservation culture, and the absence of diversified concepts and transmission systems. The solution lies in the systematic activation of cultural genes, transmission systems, and dissemination systems. This requires martial arts development to not only adhere to the spiritual core of "harmony and neutrality" and the value system of "having both body and function" in martial arts culture, but also to respond to the demands of the times with an open attitude, constructing a modern development paradigm that combines cultural depth and dissemination effectiveness.
  • CAI Feng, ZHANG Jian-hua, ZHANG Jian, XIANG Chun-yu, PENG Xiang
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    Using methods such as literature review and logical analysis, this paper took the local boxing variety of Mojia Boxing as the starting point to explain its value and limitations in participating in rural governance, aiming to explore the sports "governance" driven by "boxing" in Chinese rural governance. The value implication of embedding the local boxing variety of Mojia Boxing into rural governance was reflected in promoting the development of rural public cultural connotations, forming a new rural sports governance system, cultivating civilized rural customs and simple folk customs, and building a new rural governance community. This study suggested that multiple problems existed in the integration of Mojia Boxing into rural governance, such as the sharp decline in inheritors, accelerated decline in governance efficiency, compression of autonomous fields and spaces, incomplete exploration of governance elements, impact on governance inertia and tradition, and weakening of identity due to value dissolution. In this regard, practical strategies were proposed to embed Mojia Boxing into rural governance: 1) In terms of governance subjects, a new type of rural governance community with Mojia Boxing can be built; 2) Regarding governance space, the rural governance field of Mojia Boxing should be expanded and optimized; 3) In terms of governance methods, the concept and methods of Mojia Boxing rural governance can be innovated.
  • LIU Qiang, WANG Chang-long
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    With the rapid development of sports museums in China, strengthening the theoretical research of sports museums has become an urgent issue. Using the anthropological research methodology of "objects," it was observed that sports museums constituted a three-dimensional world composed of "objects-events-people": the first dimension consisted of static objects, the second dimension formed a plane where objects and events interact, and the third dimension was an exhibition space centered on "people". The first and second dimensions accomplished the preservation of sports history, while the third dimension facilitated memory reconstruction through curators, audiences, and other participants. Together, these dimensions unified the dual attributes of sports museums, echoing the reflective spirit of anthropological "study of objects". Based on this framework, the article further explored the connotations of objects, events, and space within sports museums and analyzed the transformational logic from historical preservation to memory reconstruction, providing theoretical references for the development of sports museums.
  • WANG Jing-bo, LI Ling, HU Yi-chen
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    Against the backdrop of integration and technological advancement in the sports industry, China's sports sector has emerged as a strategic pillar for stimulating domestic demand and enhancing public welfare. Simultaneously, it faces tensions with government governance models regarding cross-departmental coordination, digital regulations, and multi-stakeholder governance.From the perspective of government governance and the restructuring of government-market-society relations, this paper employed a combined approach of literature review, framework construction,and pathway derivation, and systematically examined the new characteristics of sports industry development and its governance dilemmas. Starting from the transformation of roles and boundary regulation between government and the sports industry, it constructed a comprehensive analytical framework encompassing value orientation, coupling logic, and practical pathways. The study concluded that institutional-market-society-technology coupled governance constitutes the core logic for high-quality development in the sports industry. While reshaping the industrial ecosystem, these new characteristics amplified governance paradoxes. Development-oriented governance required governments to shift from administrative dominance to institutional empowerment within the boundaries of public interest, market principles, and rule of law. Institutional drivers, market responsiveness, social coordination, and technological empowerment collectively formed the developmental value orientation and governance logic for China's sports industry. Theoretically, this paper enriches the explanatory framework for high-quality development of the sports industry within the government governance perspective. Practically, it provides referenceable institutional designs and policy pathways for China's sports industry governance system and for enhancing the modernization of governance.
  • FENG Xiao-lu, GAO Yan, HU Liang
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    The transformation of digital technologies has accelerated the digital transition of global sports industry, and digital sports industry has emerged as a new industrial form. Using methods such as literature review and comparative analysis, this study examined the development models of digital sports industry in North America, Europe, Asia, and emerging markets, aiming to depict the major characteristics and current dynamics of global digital sports development.The findings indicated that North America is dominated by market mechanisms, forming a digital sports industry system centered on professional sports leagues; Europe is led by professional sports clubs and has built a collaborative ecosystem through highly digitalized industrial integration and transformation; Asia demonstrates a dual-driver model propelled by both technology and market forces—Japan and South Korea show strong momentum in technological innovation and niche markets, while Southeast Asia leverages demographic dividends to unleash market potential;emerging markets, supported by favorable demographic structures and capital inflows, are gradually shaping regionally distinctive digital sports ecosystems. Based on international experience and China's national conditions, this study suggested that China's digital sports industry should build a development system with Chinese characteristics under the guidance of national strategies; respond to upgrading consumption trends by fostering a diversified and integrated innovation ecosystem; seize opportunities from technological innovation by improving market institutions and supporting frameworks; and address structural talent mismatches by strengthening the cultivation system for digital sports professionals.
  • HUANG Chen-xin, TANG Jian-juan, WANG Cong-shuai, JANG Quan-hu
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    With the advent of the digital age, digital technology has gradually become a new engine to promote the supply-side reform of national fitness public services. Based on the theory of value co-creation and evolutionary game, this paper constructed a tripartite evolutionary game model among sports functional departments, digital technology enterprises and sports service enterprises, discussed the local stability of the equilibrium point, and analyzes the influence of different parameter changes on the evolution process of stable strategy with the help of MATLAB 2021a software. This study found that equality and reciprocity are the inevitable conditions of value co-creation. In the dynamic evolution process of value co-creation, support mechanism, reward mechanism, punishment mechanism and cost fluctuation were important factors affecting the evolution trend. When the benefit of positive strategy was greater than the basic cost and the penalty amount exceeded the benefit of negative strategy, the probability of the evolution of cooperation between subjects to stable strategy (active supervision, active sharing, active cooperation) was increased. Accordingly, the practice path was proposed: the top-level design and planning should be strengthened, and a sound reward and punishment mechanism should be established; the transformation of data applications should be accelerated, and the effectiveness of platform autonomy should be enhanced; the field of fitness space should be broadened, and public consumption potential should be stimulated.
  • Gong Long-ming, Shi You-kuang, Wang Zuo-peng
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    To promote the construction of digital China and showcase the charm of sports intangible cultural heritage in the digital age, literature review, interview, and logical analysis methods were used to study the value, challenges, and paths of digital transformation of sports intangible cultural heritage. The results showed that the deep integration of digital technology and sports intangible cultural heritage promoted its multidimensional value, manifested in the creative transformation and innovative development of cultural, industrial, and media forms, which is an inevitable option for sports intangible cultural heritage to adapt to the development of the times. In the process of deep integration between them, the ethical conflict between "technology" and "culture" has been ignored, resulting in varying degrees of displacement and alienation of sports intangible cultural heritage inheritors, cultural connotations, skill displays, and cultural dissemination, becoming a technological shackle that affects their vitality and authenticity. Accordingly, while strengthening the digital transformation of sports intangible cultural heritage, extensive attention should be paid to the subjectivity and participation of sports intangible cultural heritage inheritors, optimizing the integrity and authenticity of connotations, enhancing the vitality and innovation of skills, and improving the differentiation and systematic response strategies of dissemination.
  • ZHANG Ya-wen, CUI Shan-shan, QI Yun-peng, LIU Shi-hui, WANG Yan-qiong
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    In the context of digital-reality integration, promoting the convergence of the digital economy and sports tourism will continuously stimulate the renewal and iteration of internal industrial components, unleashing the robust momentum of sports tourism as an emerging industry. Through literature review and logical analysis grounded in symbiosis theory, this study examined the integration mechanisms between digital economy and sports tourism, identified practical challenges, and proposed implementation pathways. Research findings revealed that four key drivers propelled this convergence: bidirectional empowerment through symbiotic unit connections, dynamic evolution of symbiotic models with interest alignment, policy coordination in symbiotic environments and digital ecosystem cultivation, and digital platform interfaces and interactive interface design. However, current integration still faced challenges including low-quality interactions among stakeholders, lagging innovation in convergence models, insufficient digital ecosystem development, and lack of platform interface standards. Accordingly, the following recommendations were proposed: transitioning symbiotic units from one-way empowerment to bidirectional collaboration, evolving symbiotic models from short-term competition to long-term symbiosis, transforming fragmented governance into systematic cultivation, and standardizing platform interfaces to achieve cross-platform interoperability.
  • WU Jing-tao, WANG Yong, HAN Chang-liang, HU Jun
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    Objective: To examine the longitudinal measurement invariance of the Simplified Chinese Version of Exercise Dependence Scale (EDS) among college students. Methods: A longitudinal design was employed. The Simplified Chinese Version of EDS was administered twice (May and November 2023) to 2,641 college students from a university in Sichuan Province. Results: (1) Test-retest correlation efficients for the EDS dimensions across the two time points were ranged from 0.52 to 0.76, indicating good test-retest reliability; (2) Differences in fit indexes between the baseline and invariance models were not significant (∆χ² = 28.25, ∆df = 21, p > 0.05), supporting strict longitudinal measurement invariance across two time points; (3) Except for the “reduction in other activities” dimension, latent mean differences across two time points were not significant, suggesting comparable latent trait levels among participants. Conclusions: The Simplified Chinese Version of EDS demonstrates sound longitudinal measurement invariance and is suitable for tracking exercise dependence in college students. These findings strengthen the psychometric evidence for EDS scale and provide an empirical basis for investigating mechanisms and interventions related to exercise addiction in this population.
  • LI Shuang, WANG Hong-yu, ZHANG Xiao-lin, YU Zhe
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    The panel data of 11 cities in the Zhujiang-Xijiang Economic Belt from 2018 to 2022 were selected. CCR, BCC and Malmquist models were utilized to estimate the comprehensive efficiency and total factor productivity changes of the sports industry. Through the construction of Tobit model, the external factors that affect the overall efficiency of sports industry were analyzed. This research revealed that the overall efficiency of the sports industry in the Zhujiang-Xijiang Economic Belt was maintained at a relatively high level. Compared with insufficient output, the input redundancy problem was more significant. The inefficiencies of scale efficiency were more frequent than those of pure technical efficiency. Total factor productivity experienced slight fluctuations, but the overall trend remained stable, showing some economic resilience. According to the results of Tobit regression, the degree of government intervention, the level of economic development, the level of scientific and technological innovation, the degree of resource endowment, and the level of human resources all had a positive impact on the development of sports industry. Policy suggestions are put forward to optimize the spatial layout, innovate the policy mechanism, optimize the industrial structure, and strengthen the industrial chain, and provide scientific support for the optimization of regional layout and the improvement of economic efficiency, aiming to open up a new path of regional ecological economy coordinated development.
  • CUI Ya-qin, LI Zheng-xin, LI Zai-jun, ZHANG Ying, MA Chen-guang
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    China is transitioning from the ice and snow tourism experience stage to the rigid life demand stage of ice and snow tourism. Using research methods such as literature review and logical analysis, this study focused on the policy text for the integrated development of China's ice and snow and tourism industries. Grounded theory, open coding, main axis coding, and core coding were applied to the integrated development of China's ice and snow and tourism industries. A total of 56 concepts, 19 categories, and 4 main categories related to the integrated development of ice and snow and tourism industries were identified. Based on clarifying the core driving elements, a core driving model of "infrastructure construction - government planning and management - service system construction - 'ice and snow tourism+'" was constructed, and the "storyline" theory was used for illustration. Finally, based on the driving model, future development strategies were proposed from four dimensions: strengthening hard power, optimizing government support, increasing soft power, and enhancing driving force.
  • QIAO Feng-jie, GAO Feng-wei, WANG Chun-shun, YAN Pan-pan
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    Martial arts programs have been staged in CCTV Spring Festival Gala for 40 years, occupying an important position for the inheritance and development of Chinese martial arts. Using the case study method, this paper analyzed the evolution of martial arts program in CCTV Spring Festival Gala in China since the reform and opening up, and divided the 40-year martial arts programs into four stages: initial exploration, pioneering, integration and innovation and butterfly transformation, aiming to explore the internal logic of the inheritance of Chinese martial arts culture. This research suggested that since the reform and opening up, martial arts programs staged in CCTV Spring Festival Gala in China has gradually established a practical and feasible inheritance and development system for martial arts through inheriting the old and innovating the new, integrating the main body, advancing with the times and combining hardness and flexibility. It fully demonstrated the symbiosis of culture and martial arts, the unity of political expression and public response, the innovation of media technology and content production, and the compatibility of hard system and soft goal. The succession of martial arts programs in CCTV Spring Festival Gala not only meets the audience's viewing requirements for the martial arts cultural feast, but also clarifies the key points, difficulties and directions of future martial arts inheritance and development, forming a unique cultural inheritance and development system.